CRM Data Analyst

Your contribution matters and will be recognized. You can expect a fair and competitive compensation package that reflects the impact you create and the value you deliver.

But we know that rewards go far beyond numbers.

• We offer more than a salary. Our benefits are designed to support your life, your goals and your well-being, now and in the future.

• Your health is our priority. Through BeHealthy, our global well-being program, we promote holistic well-being.

• We know that family is everything. That's why we offer parental leave, childcare support and programs tailored to every stage of life.

• We empower our teams through global opportunities and diverse career paths.

• We believe in the power of helping. You can dedicate part of your working time to volunteering activities.

We are here to keep you motivated, help you achieve your goals, and celebrate your progress at every step of the way.

CRM Data AnalystCountry: Portugal

START HERE

Santander (www.santander.com) is evolving from a high-impact global brand to a technology-driven organization, and our people are at the center of this journey.

Together, we are leading a customer-centric transformation, which values critical thinking, innovation, and the courage to challenge what is possible.

This is more than a strategic change. It is an opportunity for motivated people to grow, learn, and make a real difference.

Our mission is to help more people and businesses prosper. We have adopted a strong risk culture, and all of our people, at every level, play an active and responsible role in risk management.

To succeed in this role, you will be responsible for:

1. Analyze customer data, define and implement new segmentations and commercial clusters

2. Define and implement multichannel journeys (online & offline)

3. Define and implement KPIs to track the performance of campaigns and journeys.

a) Measuring the efficiency of interactions in the customer funnel

b) Measuring the impact on commercial objectives

4. Identify growth opportunities and propose Challenger strategies aligned with defined objectives;

Soft Skills

• Analytical and Data-Driven Profile

• Excellent communicator - ability to translate and adapt technical/analytical discourse into business impact.

• Ability to transform data into relevant business insights

• Ability to work with multiple stakeholders and multidisciplinary environments

Santander prides itself on being an organization that promotes equal opportunity, regardless of age, gender, disability, marital status, race, religion, or sexual orientation.

We are committed to offering an inclusive and accessible application process to all people

If you consider this role to be of interest to you, apply.