Store Manager in Braga

At Primark, we like to do things our way, and that is how we continue to grow and open new stores all over the world. We offer our customers trendy fashion at affordable prices, and we do it with passion, proximity, and commitment. If you identify with these principles, join Primark as a Store Manager.

Because you have the talent to lead teams and maximize results, this is your opportunity to make a real impact as a Store Manager.

People are at the center of everything we do, so it is essential that we provide you with the right environment so that you can give your best. Therefore, we offer you a series of benefits that put you first:

• Professional development opportunities at a national and international level in a company in continuous expansion.

• Our schedules are 5 days per week with continuous shifts.

• Continuous training in various areas.

• Possibility of supporting new openings in different locations.

• Employee discount to purchase products from our fabulous collections.

As Store Manager, you will improve commercial performance and maximize sales through an excellent shopping experience and an attractive store environment. You will analyze the local market to plan strategically and you will manage stock and resource planning to meet customer expectations.

You will train and ensure that store teams are committed and achieve high performance. You will identify and develop talent at all levels, fostering a culture of learning and celebrating successes. You will maintain constant and effective communication with the teams, the Area Manager, and the Regional Offices, using tools such as performance reviews and climate surveys.

In terms of operations and cost control, you will ensure compliance with all policies and procedures, creating a safe working culture and protecting people, assets, and facilities. You will manage controllable costs and seek savings opportunities, promoting the ethical and environmental initiatives of the Primark Cares program to ensure a positive and safe environment.

Fundamentally, you will define the vision and direction of the store, acting as a role model and fostering continuous improvements to achieve strategic objectives.

We are looking for someone with strong leadership skills and a high capacity for people management. You must be an expert in building and maintaining professional relationships with your colleagues and teams, supporting our sales initiatives with quality communication and a clear commercial vision.

A solid background in store management will be essential, and we will value experience in high-volume retail and distribution. Your ability to manage change, train others, and achieve high performance will ensure your success in this role.

We are looking for a proactive leader with a great capacity to make informed decisions and work under pressure, anticipating risks. You must be a person with initiative who fosters optimism, resilience, and adaptability to change, setting ambitious goals and driving development. We value a great capacity for planning and organization, as well as the ability to work within agreed deadlines in a large company with a fast pace of work.

Being a company in full expansion, our needs are distributed throughout the country and we want our teams to experience a variety of business units with the aim of enhancing their professional progression; therefore, having geographic availability will be an indispensable requirement.

If you join Primark as a Store Manager, we will positively value having completed your university studies in Business Administration, Marketing and Market Research, Trade and Marketing, MBA (or similar).

Having a good level of English will be important, and we will also value other languages you know, including sign language. Do not forget to inform us, as this will help offer great service.

Submit your application today to join our team!

Primark promotes equal employment opportunity.

Internal colleagues must submit their application by 16/08/2026

Just like our fashion, our culture adapts to every individual. We strive to create an inclusive workplace where people can be themselves, access opportunities, and grow together.