Jobs in Portugal, in English.

Marketing Manager

Hybrid in Lisbon·Added 1 month ago (last checked 12 Oct)

Innovation Makers

11 open roles

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Our summary

Work mode: Hybrid, Lisbon
Languages: Portuguese
Experience: 3+ years

This job advert was originally written in Portuguese.

Requirements

What we're looking for

Mid-level experience (ideally 3-5 years) in marketing, preferably in a B2B / technology context
Ability to work autonomously as an individual contributor
Sufficient knowledge of product and technology to collaborate closely with the Product team on structuring the offering
Good written communication and synthesis skills
Data-driven orientation - ability to measure, test, and optimize marketing initiatives
Fluent Portuguese and English

Nice to have

Experience in marketing complex technological products in a B2B context
Knowledge of the financial or banking sector
Experience with digital marketing and automation tools
Experience working closely with Product teams in defining value propositions

The role

What you'll do

Define and execute the company's marketing strategy (positioning, messaging, content)
Work in close collaboration with the Product team to structure and communicate the offering (value proposition, solution packaging, sales arguments)
Produce content for the website, sales materials, use cases, and thought leadership
Manage the company's brand and external communication
Support the sales team with sales enablement materials (presentations, one-pagers, battlecards)
Manage the company's digital presence (website, social media, newsletter)
Plan and coordinate participation in industry events and conferences
Track marketing metrics and optimize initiatives based on data
Conduct market research and competitor benchmarking to inform positioning decisions

Job Title

We are looking for a Marketing Manager to be responsible for the company's marketing area. This is an individual role, with a smart marketing approach: more than just producing communication, we are looking for someone with sufficient knowledge of the business and the offering to work side-by-side with the Product team on how we structure and communicate our solutions.

The selected person will report directly to the executive leadership and collaborate closely with the Product and Sales teams.

What we offer

A role with a direct impact on how the company communicates and positions its offering
Close collaboration with the Product team
Hybrid working model
Integration into a multidisciplinary team and a consolidated growing group

About Innovation Makers

Website: inm.pt

In their own words

About the company & team

Innovation Makers is a Portuguese company specializing in the development and implementation of software and hardware solutions, with a growing focus on the financial area. We develop technologically advanced solutions and design excellent user experiences, oriented towards successful results.

We believe in a collaborative working system in continuous evolution, based on multidisciplinary, qualified, autonomous, and horizontal teams. Its members bring together skills from various areas such as user experience design, service design, business analysis, computer engineering, and software programming.

Our main objective is the delivery of value-driven solutions, for our clients' business and for the end users of the solutions we create.

We work every day so that those who collaborate with us have the best conditions to achieve it.

All open roles at Innovation Makers