Launchmetrics
Launchmetrics is a global leader in brand performance analytics for the fashion, luxury, and beauty industries.
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Launchmetrics is a global leader in brand performance analytics for the fashion, luxury, and beauty industries. The company provides a SaaS platform that helps brands and retailers manage their marketing, influencer, and media strategies, with a focus on data-driven insights. Founded in 2015, Launchmetrics has established itself as a key player in the fashion tech space, serving major brands worldwide.
Company History
Launchmetrics was formed in 2015 through the merger of US-based Fashion GPS and French-based Augure, creating a unified platform for fashion and retail brand performance. The company has since expanded globally, with offices in major fashion hubs including New York, Paris, London, and Madrid. It has grown through acquisitions and organic growth to become a leading provider of marketing analytics for the fashion industry.