AWWG
AWWG is a global fashion group headquartered in Madrid, Spain, integrating iconic brands such as Pepe Jeans London, Hackett, and Façonnable.
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AWWG is a global fashion group headquartered in Madrid, Spain, integrating iconic brands such as Pepe Jeans London, Hackett, and Façonnable. It also holds the Iberia agency for PVH (Tommy Hilfiger & Calvin Klein) and G-III (Karl Lagerfeld, DKNY, Donna Karan & Converse). With over 4,500 employees worldwide, the group operates more than 400 brand stores and 4,500 points of sale across 60+ countries, focusing on brand equity and operational excellence.
Company History
AWWG was founded in 2020 as the unified name for a group that began in 1989 with the distribution of Pepe Jeans London in Spain and Portugal. Over the years, it acquired global rights to Pepe Jeans (2002), Hackett (2006), and Façonnable (2016), and became the Iberia agent for PVH brands (Tommy Hilfiger, Calvin Klein) and G-III brands (Karl Lagerfeld, DKNY, Donna Karan, Converse). In 2024, a strategic partnership with G-III Apparel Group further expanded its brand portfolio.